I was wondering how does Craigslist make money. I mean it does not have a single banner, its full of links, has bare minimum graphics yet boasts of making millions !
Lots of Indians do not know of this bizarre classified ads website called craigslist.org ! In fact, in India people know about "OLX" and "Quikr" which to me seems heavily inspired by Craigslist and which uses Google Adsense links to monetize itself. Craigslist on the other hand never supported irrelevant ads on their website and had reportedly declined Microsoft's million dollar banner advertisement request in late 90s. Yes, Craigslist has happily existed for more than a decade following their own business rule of "making money, yet not working for it".
Lets first understand what and how big is Craigslist. Craigslist was started in 1995 by Craig Newmark as an email list of SF events. As it gained popularity Newmark converted it into a free website where events could be posted by almost anyone and viewed free by anyone. The idea was never to make money, but to make the information available to everyone. The company was registered as a non-profit initially, changed to for-profit organization in 1999 and since 2000 is run by Jim Buckmaster, another like minded CEO. Craigslist deliberately kept a ".org" domain to symbolize
relatively non-commercial nature, public service mission, and non-corporate culture of craigslistWhat makes this "Local classifieds and forums" website so special
|Advertisement type||Location||Duration||Fees charged||Comment|
|Job Posting||SF Bay||30 days||75 USD||Per job per category|
|Job Posting||Atlanta, Austin, Baltimore, Boston, Central NJ, Charlotte, Chicago, Cincinnati, Cleveland, Columbus, Dallas, Denver, Detroit, Houston, Inland Empire, Jacksonville, Kansas City, Las Vegas, Long Island, Los Angeles, Minneapolis, Nashville, New York City, North Jersey, Orange County, Orlando, Philadelphia, Phoenix, Pittsburgh, Portland, Raleigh, Sacramento, St. Louis , San Antonio, San Diego, Seattle, South Florida, Tampa, Washington DC.||30 days||25 USD||Per job per category|
|Brokered apartment rentals||New York City||30 days||10 USD||None|
|Therapeutic services||USA||7 days||10 USD||5 USD for repost|
|cars/trucks by dealer||USA||30 days||5 USD||5 USD for repost|
|Tickets by dealer||USA||30 days||5 USD||None|